Research & Insights
Throughout the project, I helped my team conduct a literature review and user interviews with college students to figure out where the biggest financial literacy gaps were—especially around taxes, budgeting, and investing. It was eye-opening to hear how much people struggled with complex topics and how much they wanted more accessible resources. Synthesizing that data really helped us focus our design approach and made the project feel a lot more personal and impactful.

Wire Framing
Using everything we learned from our research, we created mid-fidelity wireframes that prioritized clear navigation and usability. Testing these prototypes with college students gave us super helpful feedback, and it pushed us to keep refining our designs to make sure the final solution actually matched what students needed.

Documentation
I also worked on compiling a full report that pulled together all of our research findings, interview insights, and usability testing results. It was important to me that we could clearly show how each design decision was backed by real user feedback. We also annotated our wireframes to show exactly how our solution addressed the pain points students shared with us.